Boshnack worked as Editorial Director for WEtv.com’s site re-launch, creating their editorial plan. She produced all documentation needed to run their editorial website, from rate cards to writer contracts. She also found and hired talent, negotiated their salaries, and shaped non-traditional writers into accomplished bloggers.

Boshnack worked to successfully create many content partnerships, made sure the site had good SEO, and stayed within budget. She also maintained the weekly line-ups, assigned all writing and illustration, and edited everything prior to its going live.

Boshnack continues to work with WEtv.com to help them create and launch new websites.

www.wetv.com

Twitter Updates

Boshnack worked with CafeMom to help them create an editorial section within their very successful social networking site. As Editorial Director Boshnack conceptualized the layout and organization for Daily Buzz, gave guidance on topics to cover, and created multiple content partnerships. She interviewed dozens of people, ultimately hiring two senior editors and seven bloggers, and managed both the launch and the
day-to-day operations.

Boshnack trained contributors on SEO best practices, how to use the content management system, and created all guidelines for the site, including editorial, sponsorship, advertorial, sweepstakes, and editorial partnerships.

www.cafemom.com

As Managing Editor for Cosmopolitan magazine Boshnack helped to manage the re-launch of Cosmopolitan.com. Her complete understanding of Cosmo’s web and print communities enabled her to help coordinate bloggers for the magazine’s website.

www.cosmopolitan.com

As a consultant to BettyConfidential.com Boshnack formed formal and informal working relationships betweenBetty and other web properties. Content sharing and promotion are a big part of guiding users to a site organically and it is this business development tool, and its implementation, that Boshnack helped foster.

www.bettyconfidential.com

Boshnack works with AMCtv.com as an Editorial Consultant. She helps them put together micro-sites from an editorial and managerial standpoint and also works to recruit talented writers, bloggers, and editors.

www.amctv.com

Boshnack blogs at When Falls the Coliseum for fun, and helps advise them with marketing, outreach, and SEO. She is, appropriately, called the site’s Consigliere.

Check out Boshnack’s archived blog page on When Falls the Coliseum.

www.whenfallsthecoliseum.com